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Jagged Alliance 3
Client
THQ Nordic
Assignment
Jagged Alliance 3
Content Creator Campaign
Platform
PC / Steam
Role
Creator Marketing Agency
Services
Media Planning
Paid / Earned Creator Outreach
Full-Service Creator Campaign Management
Information
For the launch of the new installment in the classic Jagged Alliance series, THQ Nordic needed a partner that could handle both paid influencer activations on Twitch and YouTube as well as large scale key distribution to nano- and micro-influencers. Building on the existing hype for the game, Mothership onboarded 85 creators that produced a total of 387 content pieces (streams / VODs).
Some facts
Flight
July 2023
Markets
US / UK / Germany / France
Creators
79 Earned Creators
7 Paid Creators
Content
13 Twitch Streams
374 YouTube Videos
387 Content Pieces
824 K
VOD Views
12.4 K
Twitch CCV
39 K
Engagements
759 K
Viewer Hours
FIND ALL
CASES HERE
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