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Knights of Honor II
Client
THQ Nordic
Assignment
Knights of Honor II
Creator Campaign
Platform
PC/Steam
Role
Creator Marketing Agency
Service
Media Planning (Twitch / YouTube)
Paid / Earned Creator Outreach
Full-Service Creator Campaign Management
Challenge
For the launch of their medieval grand strategy game ”Knights of Honor II”, THQ Nordic was looking to maximize
YouTube and Twitch coverage across North America, Western- and Eastern Europe. With Mothership’s
earned-first approach we were able to secure video content with creators from six different markets that
created over 45 content pieces in total for the campaign.
Some facts
Flight
December 2022
Markets
English / worldwide
Germany
France
Poland
Russia
Turkey
Creators
14 Paid Creators
12 Earned Creators
Content
24 YouTube Videos
21 Twitch Livestreams
26
Creators
45
Content Pieces
327 K
VOD Views
FIND ALL
CASES HERE
Contact us
See what is possible.
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