Born digital.

Core

Client

MANTICORE GAMES


Assignment

Core

Early Acces Launch

Creator Campaign


Platform

Epic Game Store

Role

Creator Marketing Agency


Services

Content Strategy

Paid Influencer Planning


Challenge

For the Early Access launch of their Unreal-powered free games multiverse and game development platform CORE, Manticore Games was calling for a partner with strong creator connections in the Europe to assemble YouTube teams in Germany, Italy and Eastern Europe to maximize awareness and new player generation.

Some facts

 

Approach

To showcase the great variety of games as well as the game development features and generate mid-term awareness, Manticore Games wished to focus on YouTube coop content for the early access release of CORE on the Epic Games Store.

 

Drawing on its international network of creators, Mothership worked with 22 sizable content creators that explored the CORE multiverse together with their friends playing everything from shooters, platformers and party games to survival and action RPGs.

Flight

May 2021

Markets

German, Italian, Hungarian, Turkisch

Creator

Paluten, GermanLetsPlay, Zombey, Dhalucard, BellaFaccia, Kendal, Atarikafari, Geldi Boskan, Zsoze + 12 further creators

Content

24 Youtube Videos

271 H

Hours of Content

3,12 M

Youtube Views

208 K

Youtube Likes

16 K

Youtube Comments

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